We are looking for a brilliant Marketing and Online Advertising Specialist to be a good addition to our amazing team!
If you are highly skillfull and experienced in planning, executing, and analyzing marketing automation and online advertising campaigns, you may just be the one we are looking for!
Responsibilities
- Develop marketing automation and online advertising strategies and plans that align with company goals and objectives
- Manage advertising budgets and allocate resources effectively
- Create and manage ad campaigns on various online platforms, including Google AdWords, Facebook Ads, and Instagram Ads
- Utilize marketing automation tools (such as Pardot, Marketo, or Hubspot) to create and execute targeted email campaigns, lead generation forms, and landing pages
- Analyze campaign performance and make data-driven decisions to optimize results
- Collaborate with the design team to create visually appealing ad creatives and marketing assets
- Write effective ad copy and marketing content that resonates with target audiences
- Monitor industry trends and stay up-to-date on the latest marketing automation and online advertising best practices
Requirements
- 2+ years of experience in in-house marketing automation and online advertising, or a related field
- Proficiency in marketing automation tools and platforms such as Pardot, Marketo, or Hubspot
- Proficiency in Google AdWords and Facebook Ads
- Experience with A/B testing and performance optimization
- Strong analytical skills and the ability to use data to inform decisions
- Excellent written and verbal communication skills
- Self-starter with the ability to work independently and as part of a team
- BA/BS degree in Marketing, Advertising, or a related field (preferred)
If this role excites you and can see yourself in this role, we’ll be glad to hear from you!